The ITS Enterprise Salesforce Organization (Enterprise Org) Service is an enterprise-level instance of the Salesforce Customer Relationship Management (CRM) that includes add-on services for Marketing Cloud, Experience Cloud, Events Management, FormAssembly and more. The Enterprise Org encompasses a variety of U-M departments utilizing both standardized and customized applications providing a view into U-M constituents and how they interact with the university.
The ITS Salesforce Center of Excellence (SFCOE) team administers and supports the Enterprise Org service by partnering with departments during project onboarding, offering production support, and overseeing system maintenance.
SFCOE collaborates closely with units to enhance the overall user experience. Our centralized team offers a range of services:
- Institutional Data Integrations
- Data Back-ups
- Single-Sign On (SSO)
- User Management
- Collaboration on Automated Email Development via Marketing Cloud
- Production Support and Outage Monitoring
- Salesforce & Third Party Vendor Contract Management and Enterprise Pricing
- Development, Testing, Training, and Project Management
This collaborative approach allows departments to focus on their core operations while leveraging the power of Salesforce to drive engagement and efficiency.